Author: The Logo Creative

Passionate International Strategic Logo & Brand Identity Design Studio with 15+ years of commercial experience working with clients all over the world: We Create Purposeful, Adaptable and Memorable Identities.
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10 Photoshop Tutorials & Ideas for Anything You're Trying to Accomplish

10 Photoshop Tutorials & Ideas for Anything You’re Trying to Accomplish

Graphic design and photo editing are essential elements or rather have turned out to be very important aspects of marketing. The ever-advancing technology in the two areas further increases both the complexity of their processes and the quality of works produced. One of the most powerful tools used in graphic design and photo editing is Photoshop. In this article we look at 10 Photoshop Tutorials & Ideas for Anything You’re Trying to Accomplish.

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Branding 101: 10 Terrible Mistakes That Can Kill Your Branding Campaign

Branding 101: 10 Terrible Mistakes That Can Kill Your Branding Campaign

A lot of business owners, no matter how noble their purpose it, are unaware of what branding can accomplish for them. Some of them think that having a website and social media presence is enough. What they do not know is that branding is more than just having a distinct logo. In this article, we discuss Branding 101: 10 Terrible Mistakes That Can Kill Your Branding Campaign.

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Juan Carlos Pagan Designer Interview

Designer Interview With Juan Carlos Pagan

Designer Interview Juan Carlos Pagan

In this article we have a Designer Interview With Juan Carlos Pagan who is a New York-based Designer, Typographer, and Creative Director. He received his BFA from Parsons School of Design in 2006 and completed his postgraduate studies in typeface design at The Cooper Union in 2011. Juan has been honored for his work by The Type Directors Club, Communication Arts, The ADC, One Show, Graphis, Cannes Lions, Clios, Fastco, and Print Magazine among others.

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Future Of Marketing: The A.I. Based Design

Future Of Marketing: The A.I. Based Design

Customer expectations have evolved over time with the emergence of technology. Customers now want more engaging and personalised experiences with brands, which means marketing strategies have had to evolve as well. To deliver exceptional customer experiences, businesses must truly understand their customers, and basic customer analysis is no longer enough to meet these expectations. Using technology in marketing to gain valuable customer insights is now essential. In this article, we discuss the Future Of Marketing: The A.I. Based Design.

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The Difference Between Marketing and Branding

The Difference Between Marketing and Branding

Branding and marketing are two vital business functions that work together to increase revenue. These events are used to inform people about a product or company. They are so closely related that people often do not realize the difference between marketing and branding. In this article, we take a look at The Difference Between Marketing and Branding

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