As a company owner, you need to figure out how customers and prospects identify you; that is where branding comes in. When you choose a good brand name, people can easily differentiate your business from your competitors.
How to Setup a Small Business Marketing Campaign
In this article we discuss How to Setup a Small Business Marketing Campaign.
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How to Build a Strong Brand Identity
The terms “brand” and logo “are often used interchangeably. But while a logo may be a symbol of a business, it is not an entire brand. In fact, a logo design is just a small step towards the development of a strong brand identity. In this article we share How to Build a Strong Brand Identity.
The Relevance of Storytelling in Brand Marketing
All business owners strive to make their brand the talk of the town. You want people to know who you are, what you do, and what you stand for. That is what we call brand marketing. And what better way to make it memorable than attaching a story to it? It makes your business look relevant and useful to the masses. In this article we discuss The Relevance of Storytelling in Brand Marketing.
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Web Design For a Multi-Device Audience
Take a moment and think about all the devices that you own that can be used to view websites. If you are like most people, this list has grown over the past few years. In this article we discuss Web Design For a Multi-Device Audience
What Sets You Apart from Your Competition?
Do you know What Sets You Apart from Your Competition? In this article Business coach and marketing mentor Ilise Benun discusses you and your competition.
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How to Create a Striking and Minimalistic Logo
Logos are an essential part of a company’s public image and presence. Some of the biggest brands in the world like Apple, Nike, and Amazon are such big brands that their logo is recognizable to almost anybody in an instant. In this article we look at How to Create a Striking and Minimalistic Logo.
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Updating Your Logo Around Social Developments: Should You Consider It?
For businesses and individuals around the world, 2020 has been a whirlwind of a year, and it’s only getting stranger.
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What’s The Difference Between Web Design and Web Development?
Unlike some years back, today, creating a digital presence for your business goes past putting your website online. In this article we answer the question What’s The Difference Between Web Design and Web Development?
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Picking the Best Fonts in Web Design
Web design is a central feature of every user’s experience. Every detail of the design directly impacts the site’s usability. In this article we give some advice about Picking the Best Fonts in Web Design