In this article The Logo Creative discusses the topic of Improve The Flow of Your Logo Design Process
Creating a unique visual identity for any brand can be quite a challenge, because there are so many things to factor in. The process is not as simple as throwing your creative juices into the project – that’s just a small fraction of it. Logo design demands a lot more from any graphic designer, and these demands cannot be seen as too overwhelming or over the top. It is what it is, and logo design will always be one challenge that creatives can either miserably fail at, or greatly excel in.
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In this article The Logo Creative looks at the tool created by Jessica Hische that helps designers Say “No” To Free and Low-Budget Logo Design Work
Working for free is a debated area in the design industry from well established design agencies to self employed freelance graphic designers looking to get their foot in the door and it can be hard to work out if providing your services is for a worthwhile course or your been taken advantage of.
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In this article The Logo Creative looks at Aaron Draplin – Logo Design The Draplin Way
Aaron Draplin is one of my biggest idols in Logo Design and not just because of the work he produces, He is one colourful character just like his book he recently wrote which is also a really good read but that’s a different story and i’ll include a link to it at the end of this article.
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We all ask the question of How To Price Logo Design Services and to be honest there is no right or wrong answer, some charge by the hour others have flat rate packages and others work with the clients budget and at the end of the day its all about the value it provides that client but you need to make sure your not undervaluing yourself and your getting paid what your worth.
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In this article The Logo creative takes a look at Some of The Best and Worst Logo Redesigns presented on this infographic below
When the big brands decide to re-brand and change their logo it makes people take notice this is because the brands they trust are changing and they want to know. It’s very challenging for any brand to conciser a company re-brand i have been down that road a couple of times over the years with my other company, but the correct approach takes careful planning and research to land upon the perfect idea.
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In this article The Logo Creative discusses Essential Qualities Needed In a Good Logo Design
I’m pretty confident you will have seen those business logos that look like the have been designed by child in Microsoft paint, that’s immediately made you walk away without a second thought, now don’t get me wrong here i’m not saying the business is bad as they could have the best customer service around, what i’m saying is the visual representation of that business is poor and may put off customers even getting through the door or making contact.
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