Business-to-business buyers exhibit one unique behavior when they search for information online. In essence, these people don’t just find a service or product and make a decision to buy right away. B2B buyers, on average, conduct twelve searches before engaging on the brand’s website. In this article we discuss How Digital PR Can Help Your Logo Business Thrive.
Category: Marketing
5 Ways to Build an Effective Brand Marketing Strategy
I bet you’ve got some staples in terms of products and services, that you love to use. Correct? And then, I bet you’ve got more than a couple alternatives for those staples, just in case. In this article we share 5 Ways to Build an Effective Brand Marketing Strategy.
What Is The Difference Between Branding & Marketing?
From posting an image of your product or service on Facebook and Twitter to curating an Instagram feed and sending an email newsletter, your branding efforts can’t take off unless you pursue your marketing efforts with a plan and conviction. In this article we discuss What Is The Difference Between Branding & Marketing?
Key Ways Instagram Is Helping Businesses Gain Leads
Join us in this article as we discuss Key Ways Instagram Is Helping Businesses Gain Leads.
Promotional Videos 101: Best Ways To Use Videos To Promote A Brand
With so many ways to market your brand, using videos is still one of the most effective methods. Creating videos is also cost-effective as you can use mobile devices to shoot or edit a video. Join us in this video for Promotional Videos 101: Best Ways To Use Videos To Promote A Brand.
How to Use Writing Skills in Design Marketing
Making unique designs is tough and so is marketing them, Join us in this article as we discuss How to Use Writing Skills in Design Marketing.
Building an Ecommerce Website? Don’t Miss These Tips
The days when people only shopped at brick-and-mortar stores are long gone. Nowadays, most shopping happens online, so then it is no wonder that the eCommerce industry surpassed $517.36 billion in the US alone this year. If you’re Building an Ecommerce Website? Don’t Miss These Tips.
6 Effective Ways of Executing Your Brand to Your Target Audience
Making your brand reach your intended target audience isn’t something that happens overnight or with a flick of a wand. The idea is to create the right business value for the right customers, and delivering through the right channels. In this article, we discuss 6 Effective Ways of Executing Your Brand to Your Target Audience.
Purchasing Psychology: How Big Brands Make Us Buy Their Products
When it comes to buying products, companies have gone beyond conventional marketing practices to understand how the minds of consumers work, to achieve very high sales. This trend leads to what is known as behavioral economics. In this article, we discuss Purchasing Psychology: How Big Brands Make Us Buy Their Products
The 4 P’s of Brand Marketing
For an organization to market its products & services, four things are required to be considered, which comes under the umbrella of the marketing mix, a famous marketing term. The marketing mix is considered to be the tactical part of any marketing plan. This marketing mixes is also called 4P’s, which include Product, Price, Place, and Promotion. Join us in this article, as we discuss The 4 P’s of Brand Marketing.