The design of the website of yours is vital, especially for conversion. Even though you can apply any tactic to boost your conversion it won’t be much of help if it doesn’t look good. We all know that humans are pretty much visual oriented. For example, the information is transported to the brain and 90% of that is visual. Visuals are way faster than the text (60,000x faster) in the brain. In fact, among the learners, 60% of them are visual learners. Read on to discover all about Design with visual ranking in mind.
Creating a winning landing page is a tricky task. There are a lot of traps awaiting while you are trying to optimize your page to sell. Even experts sometimes make mistakes that are hard to fix.
Marketers have been keeping an eye on landing pages to figure out what is it specifically that makes one page better or more attractive than the other. But while watching for that they have noticed a consistent line of mistakes that business owners make with their landing pages that inevitably harm their business.
Here are some of those mistakes.
Business success depends on fast revenue generation, and the best way of doing it is to embrace SEO. Today, online marketing is the only way to give impetus to overall marketing activities linked to revenue generation. That is the reason why businesses of all sizes and shapes cutting across industry segments are implementing SEO. Google has recognised the needs of businesses so well that it has devised local SEO for small companies that have made SEO accessible for even the most modest business set up. It has put to end the long-standing misconception that SEO is for big companies only.
Your website is the online headquarter of your business. While the first instinct would be to make it as you please, everything you do online should be aimed at pleasing the consumer. Better user experience is something that all businesses need to focus on, to achieve success.
If you are selling a product or a service online, you probably have a conversion funnel in place. However, even after having a systematic approach in place, and creating quality content, if you are experiencing stagnant growth, maybe it is time to look at the conversion funnel from the perspective of your customer.
That is, instead of creating content for a conversion funnel, the objective should be to create content for the buyer’s journey.
Going into business is a brave decision especially if your business will be your primary source of income. With this in mind you need to do everything you possibly can, and a bit more, to make sure your business takes off and succeeds. It means adapting to the current trends, like online marketing and selling. To do this efficiently, you need to have a website. Additionally, your site needs to be receiving much traffic to have high user conversion rates.
From cave paintings to eBooks, storytelling has been part of the human experience for eons. It’s been so prevalent in our history that, at this point, storytelling is practically in our DNA. Whether we’re recounting our day or giving instructions, stories are there to move our ideas along; it’s how we communicate and convey thoughts, feelings, and emotions.
eCommerce is a rapidly growing sector. Every year it carves out a larger share of the retail market than the last. Generally speaking, this is a good thing. It’s helping develop an entirely new sector of the economy that makes it easier for people to enjoy the freedom and flexibility of working online.
Yet the downside of all this activity is that competition is ramping up. Consumers are constantly bombarded with marketing and advertising, so it’s becoming increasingly difficult to stand out.
Strong branding can help you cut through the noise and be heard. This means developing good, consistent messaging that resonates with your target audience. And it also means creating great content.
In this article The Logo Creative discusses the topic of Ways To Increase Traffic To Your Website
Having a website is the perfect way to gaining more new clients and most importantly promoting and advertising your services and creative work online. However, getting those potential clients to your website can be very challenging. Here are our top tips on how to increase the traffic to your website.
As the famous quote goes by Thomas Watson Jr He was the 2nd president of IBM (1952–1971) while in a 1973 lecture at the university of pennsylvania Watson Jr declared that “Good Design Is Good Business” We take a look at Why Good Design is Essential for Good Business.
In this article we will be discussing something that allot of websites out there are missing and that is the Importance of Website Branding
The goal of a website is to represent a company, sell the company’s products, attract more visitors, generate more business leads, promote more sales of company’s products and services and ultimately, help gain more return on investment. To do so, a company should have a consistent brand message that cuts through the clutter and builds loyalty and trust with the customer.