What qualities make an organization one-of-a-kind? Are those employees, products, design, slogan, or mission? The correct answer is — all of them! Corporate or visual identity is the umbrella term for all of these qualities. In this article The Role of Communication and Visual Identity in Modern Organisations.
Does your design proposal leave that everlasting impression with your prospective client? In this article we discuss the Key Components of a Winning Proposal.
In this article we share with you some essential print design tips for beginners.
Branding is a confusing topic. People use the terms: brand, branding and brand identity as interchangeable synonyms every single day — but they don’t mean the same. In this article, I will explain how to understand the differences between a brand, branding and brand identity… So that you have clarity next time you think and talk branding.
In this article we discuss How Unique Is Your Brand – Acknowledge Your Brand From Different Perspectives.
There are many professionals today that can help you in your business functions, without necessarily becoming a part of your full-time workforce. These are the professionals that you choose to outsource. One of these professionals is a design consultant. In this article we discuss How Can A Service Design Consultant Help Your Logo Company.
Do you feel like you’re not getting the most out of your company logo design? Perhaps it’s outdated or maybe it was designed poorly to begin with. In this article we discuss How To Create Effective and Appropriate Logo Design.
Logos are used by brands to create an identity. Often, they’re the first encounters people have with a business, so they must make an impression and set the right tone. In this article we discuss Why Good Copywriting Is Necessary in Logo Design.
In this article we discuss Creative Graphic Design Tips for Your Brand.
Are you a graphic designer who is in a slump at the moment? This is something that most designers have to experience. And there is no need to start thinking that this job was not for you. You are bound to get past the problem eventually. In this article we share suggestions about How You Can Improve Your Efficiency as a Graphic Designer.