There are so many client personalities it’s hard to generalise them into just a few. But here I’ve noted the most common types that I came across and how I handled it.
Advanced freelancers are different to your typical freelancer in a few important ways. They are reliable when they take work on. They’re consistent in their approach. They do their particular service or craft as a full-time job and enjoy it. And they’re aspiring to create a reputation or brand to help grow their business in the future. But if you were to sum it up in one sentence; they reduce the risk for their customers.
It’s normal to want to fill your schedule with paid client work. But when you’re just working for clients you’ll lose a lot of what makes you a good freelancer. Things like trying out new technologies or tactics. Taking time to work on things that give you pleasure or are useful for other people, like open source or education. There are a few things I’d recommend you do with time between projects, in-case you haven’t thought of them already.
Whether you are just starting off your freelance career or have been in this field for a few months, marketing yourself and your brand is one of the most important aspects of your business. No matter how good of a designer, graphic artist, etc. if you don’t know how to properly market yourself your business won’t grow.
In this article The Logo Creative discusses the topic of Ways To Increase Traffic To Your Website
Having a website is the perfect way to gaining more new clients and most importantly promoting and advertising your services and creative work online. However, getting those potential clients to your website can be very challenging. Here are our top tips on how to increase the traffic to your website.