Open post
Revamping Your Brand’s Content Strategy in 5 Steps

Revamping Your Brand’s Content Strategy in 5 Steps

A lot of content strategies aren’t really strategies at all. They’re just a collection of decisions that have been made over the years without an actual vision uniting them in a purpose. Even if your brand has a content strategy, chances are it’s due for a reboot. Things change quickly in the business world and it’s a good idea to reevaluate how effective your content strategy is. Here are five steps to revamping your brand’s content strategy.

Continue reading “Revamping Your Brand’s Content Strategy in 5 Steps”

Open post
Top Search Ranks are Not The Only Measure of SEO Success as Business ROI is Also a Factor

Top Search Ranks are Not The Only Measure of SEO Success as Business ROI is Also a Factor

Business success depends on fast revenue generation, and the best way of doing it is to embrace SEO. Today, online marketing is the only way to give impetus to overall marketing activities linked to revenue generation. That is the reason why businesses of all sizes and shapes cutting across industry segments are implementing SEO.  Google has recognised the needs of businesses so well that it has devised local SEO for small companies that have made SEO accessible for even the most modest business set up. It has put to end the long-standing misconception that SEO is for big companies only.

Continue reading “Top Search Ranks are Not The Only Measure of SEO Success as Business ROI is Also a Factor”

Open post
Is Your Website Designed To Supplement The Buyer's Journey

Is Your Website Designed To Supplement The Buyer’s Journey

Your website is the online headquarter of your business. While the first instinct would be to make it as you please, everything you do online should be aimed at pleasing the consumer. Better user experience is something that all businesses need to focus on, to achieve success.

If you are selling a product or a service online, you probably have a conversion funnel in place. However, even after having a systematic approach in place, and creating quality content, if you are experiencing stagnant growth, maybe it is time to look at the conversion funnel from the perspective of your customer.

That is, instead of creating content for a conversion funnel, the objective should be to create content for the buyer’s journey.

Continue reading “Is Your Website Designed To Supplement The Buyer’s Journey”

Open post
The 5 Most Essential Benefits of Copy on Your Company Website

The 5 Most Essential Benefits of Copy on Your Company Website

A picture is worth a thousand words, and the Internet is a largely visual medium. Research has shown time and again that social media posts featuring pictures and videos get more engagement than text posts alone. That’s why the design and style of your company website matters. Humans like to look at pretty things, and you can keep their attention by giving them enough pretty things to look at.

But is a picture always self-explanatory? Let’s test it.

Continue reading “The 5 Most Essential Benefits of Copy on Your Company Website”

Open post
How to choose an SEO-Friendly WordPress Theme for your business website

How to choose an SEO-Friendly WordPress Theme for your business website

WordPress has been used as an open source framework by many people across the world. This framework has some benefits over the other website developing frameworks. The most important thing is that WordPress is completely free to use for everyone. In this article we take a look at How to choose an SEO-Friendly WordPress Theme for your business website.

Continue reading “How to choose an SEO-Friendly WordPress Theme for your business website”

Open post
Five Pointers to Help You Grow Your Website’s Traffic

Five Pointers to Help You Grow Your Website’s Traffic

Going into business is a brave decision especially if your business will be your primary source of income. With this in mind you need to do everything you possibly can, and a bit more, to make sure your business takes off and succeeds. It means adapting to the current trends, like online marketing and selling. To do this efficiently, you need to have a website. Additionally, your site needs to be receiving much traffic to have high user conversion rates.

Continue reading “Five Pointers to Help You Grow Your Website’s Traffic”

Open post
What to do when you have no freelance work

What to do when you have no freelance work

It’s normal to want to fill your schedule with paid client work. But when you’re just working for clients you’ll lose a lot of what makes you a good freelancer. Things like trying out new technologies or tactics. Taking time to work on things that give you pleasure or are useful for other people, like open source or education. There are a few things I’d recommend you do with time between projects, in-case you haven’t thought of them already.

Continue reading “What to do when you have no freelance work”

Open post
Ways To Increase Traffic To Your Website.

Ways To Increase Traffic To Your Website

In this article The Logo Creative discusses the topic of Ways To Increase Traffic To Your Website

Having a website is the perfect way to gaining more new clients and most importantly promoting and advertising your services and creative work online. However, getting those potential clients to your website can be very challenging. Here are our top tips on how to increase the traffic to your website.

Continue reading “Ways To Increase Traffic To Your Website”

Posts navigation

1 2 3 5 6 7 8
Scroll to top
Interested In Writing an Article To Be Featured On The Logo Creative™ ? Contribute!
Coming Soon - Designer Interview With Von Glitschka View Previous Interviews