Below is the new logo and visual identity we designed for the AJR Solutions Group, as the business was growing a new visual identity was needed to take the company to the next level.
Important information points gathered from the Logo design brief :-
- The company is a IT & Creative Solutions Specialist
- Custom letter mark logo design was required, No fonts to be used!
- Needs to be simplistic, iconic and memorable
- Needs to work well as a black and white concept
- Main colour for the new identity will remain the same as a light blue tone with a slight white boarder around the custom lettering.