The concept of branding is one of the most well-known terms within the online retail community and yet, many business owners have only a vague conception of how to create a lasting presence through a bespoke logo. In this article, we take a look at The Hidden Magic Behind Highly Successful Logos.
We have a Designer Interview With Drew de Soto who is the founder (2000) and Creative Director of Navig8 and has gone on to work with some of the most influential UK organisations, including the British Council, the UK Government, international charities and brands. His previous books Know your Onions – Graphic Design and Know your Onions – Web Design is both BIS Publishers bestsellers.
All businesses whether they are large or small know the importance of a logo. It states their story by representing the company and is the symbol of their brand identity for the world. In this article we take a look at The 10 Most Common Logo Design Mistakes Most Businesses Make.
A company without a logo is like a man without a face – no one can recognize it. It’s one of the most important elements of a brand’s visual identity and you need to approach logo design with all due attention and creativity. In this article, we talk about Good Logo Design vs Bad Logo Design: What’s the Difference.
Being a designer is certainly a challenge in this day and age, mainly because you have to juggle so many different things at once. Even your work has to take seat sometimes because you have to deal with demanding clients, request payment from those for which you have already delivered work, keep up with all the latest design trends and technologies, as well as struggle occasionally with burnout and lack of inspiration. However, there is one thing most of us don’t worry about it until it happens. Of course, we are talking about data backup. In this article, we discuss 5 Tips To Back Up Your Data And Keep It Safe.
The 21st century has been a period of mass evolution. Man has progressed in high speed by evolving with time. While the seeds for human and machine relation were sowed long back during the industrial revolution in the 19th century, its progress is becoming more and more eminent with growing future. In this article, we will be discussing Designing for the Voice Enabled Interfaces.
Quite contrary to popular belief, a logo is not a casually selected piece of design. Most people consider that blending different colors and font sizes are all that it takes to make a logo. It can’t be any further from reality. While such logos are made day in and day out but they don’t last long because they are deprived of any imagination, creativity, and planning.
Wondering what it takes to craft a lasting logo? Here is the list of must-have components for you, and 7 ways to create a timeless logo.
You know the feeling you get when you visit a website that tells you to stick around or hit the back button? This is before your brains comprehend the textual content. It instead is the font size, color, and style, the way everything is arranged that tells you how comfortable the overall design looks. Continue reading “Reasons Why Typography Plays a Critical Role in Achieving Digital Marketing Goals”
If you’ve been in the digital marketing world for a while now, you’ve heard the term “sales funnel” tossed around like the most important part of your marketing campaign. It’s used by online selling “gurus” in those spammy Facebook ads claiming your sales funnel is the key to passive income. It’s used by the big-name agencies trying to sell you something. In this article, we explain The 5 Stages of the Blog Sales Funnel and How To Use Them.
Every professional designer knows that the needs of each and every creative project are different, even when working with the same types of media. No two social media ad campaigns, posters or product labels are alike, and each requires their own approach in terms of messaging, style and overall branding. In this article, we discuss How to Design For Large Format Signage.