In our digital age, there are two things you can’t get away with to achieve a meaningful presence on the Internet – having a solid website and building up brand authority. In this article, we share 10 Ways to Boost Brand Authority With Content.
Creating a brand identity in a popular niche can be quite challenging. A strong brand identity will not happen overnight because it’s not about adding a logo and picking a few colours. In this article we discuss How to Design Your Brand Identity When You’re in a Competitive Niche.
It is important for every business to understand the best colors for advertising and their use in communicating with customers. In this article we discuss Color Psychology in Marketing and Branding.
In this article we discuss How to Get Your Instagram Branding Right.
A logo or brand mark speaks a million words. In fact, a logo is the very identity of a business. People are more likely to remember a company or brand by its logo instead of its name. In this article we discuss Ways to Present a Logo Design to Clients.
The main objective for a business is its growth. There are several forms of growing business development. Should businesses outsource their services, or should they expand in-house? Should companies increase their services? In this article we discuss Growing Your Business Through Outsourcing.
Customer engagement fosters healthy relationships between consumers and the brand. In this article we share 5 Surefire Ways To Improve Your Brand’s Customer Engagement.
You cannot underestimate the power of a logo and the ability it can have to influence someone to use a service or purchase a product. Of course, they also have the power to do the opposite. A poorly designed logo can make a company look amateurish and repel potential customers.
In this article we discuss User Personas and Why It’s Important to Know Your Ideal Customers.
Whether you’re planning to expand or you’re building a startup, you need a brand strategy that will help you compete better within your market. In this article we share 5 Tips for Building a Rock-Solid Brand Strategy.