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Trust Funnel by Brian G. Johnson

Trust Funnel by Brian G. Johnson

Trust Funnel by Brian G. Johnson is a great book that you need to check out. Similar to Crush It! by Gary Vaynerchuk it’s one of those books that has assisted in helping me in putting myself out there online with social media and building an online presence.

I have followed Brian online for quite a while years before he wrote the book Trust Funnel which was released February 3rd, 2015 and when he announced that he was writing the book I knew it was one I had to pre-order. Read on for our book review of Trust Funnel by Brian G. Johnson.

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How to Design Marketing Collateral With a Restaurant Audience in Mind

How to Design Marketing Collateral With a Restaurant Audience in Mind

If you take a look at the market leaders, the main element of their success is a great design, which is a base of branding. Any advertising campaign, logotype or brand book cannot be done without a designer. A good design attracts the attention immediately, it sets the brain in a “buying mode”, forms a base for a potential customer.

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How to Build a Multilingual Brand Strategy

How to Build a Multilingual Brand Strategy

Are you looking to expand your brand into another market? The most important part of capturing an audience in any language is, of course, your brand strategy. You can’t sell your product if something about your brand doesn’t connect with audiences in the regions that you plan to target. Or worse, offends them. As such, below we look at how to create a multilingual brand strategy and use translation to connect effectively with consumers in any part of the world. In this article, we take a look at How to Build a Multilingual Brand Strategy.

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