It happens every year. January rolls around and brands and designers are looking for ways to keep their style fresh, compelling, and contemporary. Being aware of the current trends is important, even if you’re not planning on adhering to them per se, as the general trajectory of the world of graphic design will inform how brands and brand identity evolve as we move forward. Once again we have a great article from our friends over at 99designs about Logo design trends in 2019.
Logo-a-gogo is a logo book that’s Jam Packed with almost 5,000 images, Logo-a-gogo is an inspirational visual history of the iconic brand identities created by British designer Rian Hughes who has over three decades of experience as a comic book illustrator and type designer. The book was released in the UK in April 2018.
It features iconic characters and brands such as Batman, Hed Kandi, Spider-Man, James Bond, The Avengers, and Teenage Mutant Ninja Turtles.
A logo is an organization embodying image. The logo does not represent companies’ brands or corporate identities
It is difficult to pay attention to today’s digital world as a new business. Trying to establish a strong, consistent and memorable brand is important for continued success. Read on about Logo design – Everything you need to know.
A logo is one of the most important facets of your brand. While people want your products and will eventually use them, a logo is how you establish the first impression. Indubitably, it has to be unique, uncanny and able to represent your brand and nothing else.
You probably thought that designing a logo is simple, right? Well, think again. There is more to creating a brand’s visual identity than just simply placing a name and images in a shape and call it a day. You may hope that it is just that simple but it’s actually not. Logos are the first impression for the companies in the business industry which impacts a customer’s brand perception and purchase decisions.
Offthetopofmyhead has created the name, logo and identity for Alcohol Change UK, the new national charity formed from the merger of Alcohol Research UK and Alcohol Concern.
You may not have given much thought to logos before, but your company’s logo is actually one of the most important marketing aspects to consider. A logo plays an essential role in a company’s branding. It is often a customer’s first experience with your company and is the symbol people come to associate with your brand. It is important that you follow certain design rules when creating your logo so that it effectively represents you and your brand. Read on to learn about 10 Essential Logo Design Rules
A photography logo is a mixture of simple text and visual imagery that serves two purposes. It shows potential clients the name of the photographer and creates a visual symbol that represents your photography services. A creative and memorable logo is an integral part of any successful business identity including the photography industry as well. When you use it for your photos, business cards, and advertisements, your name is constantly in the sight of potential customers.
Link building can be one of the most perplexing business marketing strategies out there, particularly because it deals with a lot of back-and-forth between you and prospective partner influencers and bloggers. A lot of people tend to be impatient with link building because you need to wait for results to see if your concept “clicks” with that influencer’s audience. However, despite this “setback,” link building can actually work for your logo business.
Ben Burns is a brand strategist, an award-winning designer, and an expert in user experience. As the Digital Director of Blind, he oversees the intersection of design and technology in all client work.
Prior to joining the team at Blind, Ben founded Burnt Creative, a brand experience agency in Richmond, Virginia. He also served on the executive board of the Richmond AIGA chapter as Vice President.