What qualities make an organization one-of-a-kind? Are those employees, products, design, slogan, or mission? The correct answer is — all of them! Corporate or visual identity is the umbrella term for all of these qualities. In this article The Role of Communication and Visual Identity in Modern Organisations.
Visual branding is all about creating a brand identity. A brand identity is composed of different visual elements. In this article we discuss All You Need to Know About Visual Branding.
In this article The Logo Creative discusses Brand Awareness From an Early Age
I have been amazed lately by my three-year-old daughter Amelia as she can recognise certain brand marks (logos) she sees regularly. It all started when i got a new logo design book Marks of Excellence: The History and Taxonomy of Trademarks its full of brand marks and logo designs of famous well know companies.
In this article The Logo Creative looks at What if The Biggest Rival Brands Combined Logos
Imagine if some of the worlds leading brand names joined in partnership with their biggest rival and the logo design needed to be combined and create a hybrid of the two logos. the out come would be very intreating