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Run Studio Run by Eli Altman

Run Studio Run is a book that details how to manage and grow a small creative studio. The first edition was successfully funded on Kickstarter and available for purchase through Extracurricular Press in May 2018.

Run Studio Run is a step-by-step guide that helps you look at your studio critically—as a business as opposed to an artistic endeavor. You will establish goals and paths and how to reach them. You will see that the more of your business you can commit to process, the more you will free yourself up to do the work you really love.

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Content vs. Design – Which Should Come First?

Digital marketing is, in essence, the act of promoting through the online medium. Instead of stores, we have websites that don’t just sell products, but they also “sell” information, usability, and design.

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The Art of Compromise: A Graphic Designer’s Guide to Effectively Recreating Client Ideas

Graphic design—you may think the profession is all about art, but the reality is much different. All professional graphic designers have at least one story about a “hellish” client. Client demands can get in the way of a designer’s creative process, making things complicated. It might be unpleasant, but putting up with difficult clients and delivering as ordered is part of the job. Graphic designers, thus, should master the art of compromise.

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Design Entrepreneurship: 3 Keys to Starting a Graphic Design Business

Are you tired of working at the same company without having the opportunity to really make a big leap in your career? If yes, you are probably thinking about starting your own graphic design business because it’s the only natural way to move on. But this process is not so simple. Read on to find out more about starting your own graphic design business.

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How To Start An SEO Marketing Business

05/02/2019
by The Logo Creative

Starting an SEO business is not a walk in the park. It takes commitment and hard work. However, if you are sick and tired of a nine to five job and you want to try your hand at being your own boss, doing something you actually like without paid holidays (or holidays for that matter), and reaping all the rewards in the end, then an SEO marketing business could be the thing for you.

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Importance of Branding in Today’s World

There is an extensive doubt about the relevance of branding, especially among new businesses and small companies looking to step in an innately adverse environment.

For the most part, small companies stay blinded by the wrong belief that brands only signify ‘bigger’ fish in the pond who have open access to extensive budgets and recognition across the nation.

In the end, they cave into their fate and perform little except for bringing up with the stylish business cards or attractive logo design. It is ironic, assuming that it is small companies that need to influence branding more than their well-developed counterparts.

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How to Create the Perfect Brand Launch for Your Graphic Design Business

07/01/2019
by The Logo Creative

For any business that’s just starting out, a brand launch offers the opportunity to make a splash and announce yourself to the world. For graphic design businesses, in particular, your brand launch is the ideal time to showcase the creativity and talent of your team to potential clients. However, not all brand launches are created equally. In order to maximize the benefits of this exciting event, it’s essential to approach your brand launch strategically.

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Why Customer Reviews are Essential to Enhance Brand Visibility

In this digital world, there is no confusion that customer reviews matter or not. By default, you can say that reviews are very preponderant whether you are buying some products or you are offering some products. There are so many applications available in the market that allow us to scan a barcode and get instant feedback about that product.

Customer reviews are the prime way to get more business and to make your brand better. It is not only valuable for business but also good for users or customers. We all know that customers search the products on the basis of reviews. If they find positive reviews then they definitely go with your website.

For getting more customer reviews, you need to encourage your product or services. Here, we are describing some points that will show how you can encourage the customers. Read on to learn Why Customer Reviews are Essential to Enhance Brand Visibility.

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Why Visual Communication Using Doodles is Important in Business and Entrepreneurship

Teachers often criticize a child who doodles in the classroom. Scribbling and doodling in the margins of your notebook were reprimanded earlier. To think about it, images have been processed by humans earlier than writing. Not any more though. The times are changing. It is now that we are realizing the value of doodling on a professional level. It is available in form of excellent logos, brand images and much more.

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5 Tips on Differentiating Your Business In Today’s Crowded Market

Companies are finding today’s market to be a bit of a double-edged sword. While there are more opportunities for expansion and getting new customers, the competition is also getting heavy and the market very crowded.

It’s hard to stand out.

However, if you do want to stand out, here are 5 Tips on Differentiating Your Business In Today’s Crowded Market

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