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How to pick your freelancing niche

How to Pick Your Freelancing Niche

A freelance niche refers to a small segment of the total market that buys freelance services. This can be defined as a “horizontal” segment, usually focused on a particular service, like “Logo Design”. And a “vertical” segment, focused on a particular sector of an industry, like online retail. Ignore broad service segments (horizontal), because nobody seeks out services. They want to solve their problems. Instead, I’ll try to convince you to focus on the problems of a specific industry (vertical). The goal is to spend the least amount of time winning work, and more time billing.

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How much should a freelance designer charge

How Much Should a Freelance Designer Charge?

Working out how much you cost is easy. But how much you should charge is a little more complex. There are many ways to charge for the work you do, but in my opinion there is only one way. If you want something more scalable than your average freelance business, you should charge for the value you created. So the question is How Much Should a Freelance Designer Charge? let’s take a look at how you can calculate your rates.

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Freelance, and Business, and Stuff by Amy & Jennifer Hood

Freelance, and Business, and Stuff by Amy & Jennifer Hood

Freelance and business and stuff is a guide for creatives and it’s written by twin sisters Amy and Jennifer Hood who are the founding partners and creative directors behind Hoodzpah, a boutique brand identity and design agency based out of Newport Beach, California.

The Hood sisters have worked with clients such as Google, Disney, Facebook, 20th Century Fox, and Target so from reading that client list you know the advice within the book will be of great value.

The book has been made up of their personal research and experiences while running their own design studio.

You can also read their designer interview to provide more insights from their life as designers.

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The Benefits of Using Storytelling in Your UX Design

The Benefits of Using Storytelling in Your UX Design

From cave paintings to eBooks, storytelling has been part of the human experience for eons. It’s been so prevalent in our history that, at this point, storytelling is practically in our DNA. Whether we’re recounting our day or giving instructions, stories are there to move our ideas along; it’s how we communicate and convey thoughts, feelings, and emotions.

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How to Answer the Question: What’s Your Hourly Rate?

How to Answer the Question: What’s Your Hourly Rate?

What do you say when a prospect or client asks, “What’s your hourly rate?”

Do you instantly capitulate and respond with a number? Or do you take the lead in the conversation and respond with your “qualifying questions,” which are designed to help you determine if this client is a good fit for you?

I know what you’re thinking: “If they ask for my hourly rate, don’t I have to tell them?”

Well, no, actually, you don’t!.

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