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How to pick your freelancing niche

How to Pick Your Freelancing Niche

A freelance niche refers to a small segment of the total market that buys freelance services. This can be defined as a “horizontal” segment, usually focused on a particular service, like “Logo Design”. And a “vertical” segment, focused on a particular sector of an industry, like online retail. Ignore broad service segments (horizontal), because nobody seeks out services. They want to solve their problems. Instead, I’ll try to convince you to focus on the problems of a specific industry (vertical). The goal is to spend the least amount of time winning work, and more time billing.

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Change Your Process, Land Higher Paying Clients

Change Your Process, Land Higher Paying Clients

Are you currently frustrated because you’re landing low-paying clients? I get it. I was frustrated for years and tried every piece of advice that came my way about how to charge more. From endlessly talking about what’s stopping me, to charging more with every new client, nothing worked consistently.

I would hear things like, “It’s all mindset. You just need the confidence to charge higher prices.” And while that’s true, where does the confidence come from? Do we just need to muster enough to be able to charge more? Or was there something else to it?

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Why advanced freelancers shouldn’t use Bidding websites (Like UpWork, Freelancer.com, PeoplePerHour)

Why advanced freelancers shouldn’t use Bidding websites (Like UpWork, Freelancer.com, PeoplePerHour)

Freelance bidding websites attract a lot of freelance projects. They do this by encouraging competition and cheap prices. In this situation, nobody wins. The customer only gets what they paid for (not a lot). And the freelancer can’t grow their business beyond the platform. To win a bid, you must compete on price. To lower your price, you must perform a basic service or reduce your costs. This goes against an advanced freelancers way of thinking. If you focus on adding as much value to a customers business as possible, everybody wins.

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What is an advanced freelancer

What is an advanced freelancer

Advanced freelancers are different to your typical freelancer in a few important ways. They are reliable when they take work on. They’re consistent in their approach. They do their particular service or craft as a full-time job and enjoy it. And they’re aspiring to create a reputation or brand to help grow their business in the future. But if you were to sum it up in one sentence; they reduce the risk for their customers.

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What to do when you have no freelance work

What to do when you have no freelance work

It’s normal to want to fill your schedule with paid client work. But when you’re just working for clients you’ll lose a lot of what makes you a good freelancer. Things like trying out new technologies or tactics. Taking time to work on things that give you pleasure or are useful for other people, like open source or education. There are a few things I’d recommend you do with time between projects, in-case you haven’t thought of them already.

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