Now try something weirder – How to keep having great ideas and survive in the creative business by Michael Johnson of Johnson banks and published by Laurence King due for release on 20th May 2019 is jam-packed with essential advice for designers and creatives of all disciplines, written by a world-renowned designer.
“I took what I was convinced was the ‘perfect’ solution to my then creative director. ‘Nice’ he said. ‘Now’ try something weirder.” – Michael Johnson
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Michael set up Johnson Banks in 1992. His company is known for how they define, then design, brands that make a difference.
They work with people who want to do big things: tackle hunger; fight for an open internet; address child poverty; raise billions for innovation and education; bring culture and enlightenment to the world; create products that question the norm; shift paradigms and change lives.
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