You need a name to start a business create a product launch campaigns or sharing ideas, everything literally everything has a Name. Brand New Name is a proven, step by step process to create an Unforgettable brand name.
This book will help you solve one of the biggest problems in marketing today…this book has brand naming solved. Let’s dive into Brand New Name by Jeremy Miller.
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In this book review, we take a look at Graphic Design for Art, Fashion, Film, Architecture, Photography, and Product Design & Everything In Between by Andy Cooke
It’s a collection of ground-breaking campaigns for the creative industries and insights from the world’s leading design studios and shows how today’s graphic designers are thinking, collaborating and breaking the rules.
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In this book review, we take a look at Brand By Hand by Jon Contino, It’s the first monograph on the work and career of New York Graphic Designer Jon Contino, and the book was published by Abrams in 2018.
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The logo design idea book by Steven Heller and Gail Anderson and published by Laurence King on 5th August 2019 is an accessible introduction to the key elements of good logo design including insights into the logos of iconic brands.
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Trust Funnel by Brian G. Johnson is a great book that you need to check out. Similar to Crush It! by Gary Vaynerchuk it’s one of those books that has assisted in helping me in putting myself out there online with social media and building an online presence.
I have followed Brian online for quite a while years before he wrote the book Trust Funnel which was released February 3rd, 2015 and when he announced that he was writing the book I knew it was one I had to pre-order. Read on for our book review of Trust Funnel by Brian G. Johnson.
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Now try something weirder – How to keep having great ideas and survive in the creative business by Michael Johnson of Johnson banks and published by Laurence King due for release on 20th May 2019 is jam-packed with essential advice for designers and creatives of all disciplines, written by a world-renowned designer.
“I took what I was convinced was the ‘perfect’ solution to my then creative director. ‘Nice’ he said. ‘Now’ try something weirder.” – Michael Johnson
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As a person, I have learned to love the harsh reality that “good” doesn’t always make the grade and that there is always room for improvement. I purchased this book quite some years ago and read through it numerous times and constantly refer to it for a dose of inspiration or as a gentle reminder to strive for more than just being “good” at something. So lets take a look at the super awesome book It’s Not How Good You Are, its How Good You Want To Be by Paul Arden
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Brutally Honest – No-bullshit business strategies to evolve your creative business is not your standard, boring business book. It is chock-full of brief, digestible yet powerful and comprehensive strategies, advice, and insights all housed in a well-designed book that even creatives will want to read.
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Run Studio Run is a book that details how to manage and grow a small creative studio. The first edition was successfully funded on Kickstarter and available for purchase through Extracurricular Press in May 2018.
Run Studio Run is a step-by-step guide that helps you look at your studio critically—as a business as opposed to an artistic endeavor. You will establish goals and paths and how to reach them. You will see that the more of your business you can commit to process, the more you will free yourself up to do the work you really love.
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Logo-a-gogo is a logo book that’s Jam Packed with almost 5,000 images, Logo-a-gogo is an inspirational visual history of the iconic brand identities created by British designer Rian Hughes who has over three decades of experience as a comic book illustrator and type designer. The book was released in the UK in April 2018.
It features iconic characters and brands such as Batman, Hed Kandi, Spider-Man, James Bond, The Avengers, and Teenage Mutant Ninja Turtles.
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