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Why customer reviews are essential to enhance brand visibility

Why Customer Reviews are Essential to Enhance Brand Visibility

In this digital world, there is no confusion that customer reviews matter or not. By default, you can say that reviews are very preponderant whether you are buying some products or you are offering some products. There are so many applications available in the market that allow us to scan a barcode and get instant feedback about that product.

Customer reviews are the prime way to get more business and to make your brand better. It is not only valuable for business but also good for users or customers. We all know that customers search the products on the basis of reviews. If they find positive reviews then they definitely go with your website.

For getting more customer reviews, you need to encourage your product or services. Here, we are describing some points that will show how you can encourage the customers. Read on to learn Why Customer Reviews are Essential to Enhance Brand Visibility.

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5 Ways to Create an Everlasting Digital Footprint of Your Business

5 Ways to Create an Everlasting Digital Footprint of Your Business

If you’re regularly following up on the latest business and marketing blogs, you’ve probably come across the term “digital footprint” at least once or twice. But what exactly does it mean?

Well, basically, the term is used to describe the trail that a business leaves online on social media, search engines, and websites.

And the reason it keeps popping up is the fact that it can have a significant impact – since today’s consumers are much more educated and tend to do their research, brands need to ensure that their digital footprint leaves a positive impression.

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Essentials to Successfully Fire-up your Startup

Essentials to Successfully Fire-up your Startup

In order for your startup to be successful, you need to have done everything possible before rushing into business.

Every business starts with a great idea. Your idea is like the day one of school and the first earned dollar is like your graduation day. To give life to your startup and walking it towards the path of success, you are required to go through a whole slew of syllabus before you can ‘graduate’.

The basic first step is intensely analyzing the industry to determine whether your product has the market, what your potential competitors are doing, and how you can take your business above them.

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Design with visual ranking in mind

Design with visual ranking in mind

The design of the website of yours is vital, especially for conversion. Even though you can apply any tactic to boost your conversion it won’t be much of help if it doesn’t look good. We all know that humans are pretty much visual oriented.  For example, the information is transported to the brain and 90% of that is visual. Visuals are way faster than the text (60,000x faster) in the brain. In fact, among the learners, 60% of them are visual learners. Read on to discover all about Design with visual ranking in mind.

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Freelance, and Business, and Stuff by Amy & Jennifer Hood

Freelance, and Business, and Stuff by Amy & Jennifer Hood

Freelance and business and stuff is a guide for creatives and it’s written by twin sisters Amy and Jennifer Hood who are the founding partners and creative directors behind Hoodzpah, a boutique brand identity and design agency based out of Newport Beach, California.

The Hood sisters have worked with clients such as Google, Disney, Facebook, 20th Century Fox, and Target so from reading that client list you know the advice within the book will be of great value.

The book has been made up of their personal research and experiences while running their own design studio.

You can also read their designer interview to provide more insights from their life as designers.

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Why Your Brand Fails with its SEO Strategies and How to Fix Them

Why Your Brand Fails with its SEO Strategies and How to Fix Them

Search engine optimization is the best way to get organic traffic to your website. Many companies invest a huge amount in their SEO strategies and campaigns to increase their sales and popularity. SEO is a consistent method to get better ranking on search engines. To develop an effective SEO strategy, you need to know about the SEO world completely. Right from basics, tactics, types, and methods to the new trends in the market, you need to have deep knowledge about the field to succeed. But, companies often ignore this criterion and appoint inept staff to manage their SEO campaigns that can lead to a disaster.

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Set Yourself Up For Success, 6 Most Important Elements Of Launching A Strong Brand

Set Yourself Up For Success: 6 Most Important Elements Of Launching A Strong Brand

The brand is the most important and valuable thing about your company. There are plenty of reasons for this but most notably, people love buying from brands that they already know and love. According to research conducted by Nielsen, 59% of people would rather buy products and services from brands that they are already familiar with.

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Simple Yet Effective Offline Marketing Strategies for Small Businesses

Simple Yet Effective Offline Marketing Strategies for Small Businesses

There is no denying the fact how the internet has brought a disruptive change in the world. It has significantly improved the way people are communicating with each other – social media is a prime example of that. The Internet has given a new lease of life to businesses as well and how online marketing has immensely benefited them is just unprecedented. The rise of e-commerce is the telltale testimony of transformation in business.

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