Are you currently frustrated because you’re landing low-paying clients? I get it. I was frustrated for years and tried every piece of advice that came my way about how to charge more. From endlessly talking about what’s stopping me, to charging more with every new client, nothing worked consistently.
I would hear things like, “It’s all mindset. You just need the confidence to charge higher prices.” And while that’s true, where does the confidence come from? Do we just need to muster enough to be able to charge more? Or was there something else to it?
Continue reading “Change Your Process, Land Higher Paying Clients”
Ever wish you could nab more of those big logo and branding gigs?
I’m talking about $5000, $10000, $25000+ logo, identity, and branding projects.
As designers, we have to keep upping our game when it comes to adding value to our design services.
Potential clients are looking for that stand out—the designer or design studio who rises above the rest.
But here’s the thing. To add value, you have to establish credibility and trust.
How do you add that kind of value?
Continue reading “The Logo Awards Competition with Game Changing Value-Add for Designers”
Not all case studies are created equally. Most are pretty shit actually. For freelancers that aren’t professional writers, it can be quite daunting or difficult to see the benefits. The truth is, nobody really cares about pictures of the end result without knowing what went into it. Without any context, it’s pretty useless. Most end-products are unique to a clients business and their specific goals. What prospective clients care about is your approach.
You should aim to cover the 3 stages of your approach:
Having a strong personal brand is crucial if you want to build a successful design career.
When you’re applying to jobs or reaching out to clients, a strong personal brand can help make you more memorable, showcase your style and tone of work, and convince people that you’re truly passionate about design outside of your 9-5 job. It also shows that you have an opinion or point of view about design and are willing to boldly attach that opinion to yourself for everyone to see!
Continue reading “Crafting Your Personal Branding As A New Designer – In 8 Steps”
Freelance bidding websites attract a lot of freelance projects. They do this by encouraging competition and cheap prices. In this situation, nobody wins. The customer only gets what they paid for (not a lot). And the freelancer can’t grow their business beyond the platform. To win a bid, you must compete on price. To lower your price, you must perform a basic service or reduce your costs. This goes against an advanced freelancers way of thinking. If you focus on adding as much value to a customers business as possible, everybody wins.
Continue reading “Why advanced freelancers shouldn’t use Bidding websites (Like UpWork, Freelancer.com, PeoplePerHour)”
It’s time to show your work today we’re going to learn how to present logos and identity projects
So What Is This
this here is a logo presentation methodology homed by years of stakes School of Hard Knocks presenting logos is a science, not an art so by learning this methodology you’ll be able to sell your logo designs easier to your prospective clients
Continue reading “How To Present Logo Design and Identity Projects to Clients”
There are so many client personalities it’s hard to generalise them into just a few. But here I’ve noted the most common types that I came across and how I handled it.
Continue reading “How to handle these 6 types of freelance clients”
Advanced freelancers are different to your typical freelancer in a few important ways. They are reliable when they take work on. They’re consistent in their approach. They do their particular service or craft as a full-time job and enjoy it. And they’re aspiring to create a reputation or brand to help grow their business in the future. But if you were to sum it up in one sentence; they reduce the risk for their customers.
Continue reading “What is an advanced freelancer”
Print media has been around for decades. It is still one of the most effective ways to get your message across to an audience or a target demographic. In the digital age of today, the meaning and effectiveness of the Print Media are not lost on anyone.
When starting out a new project, whether that may be a small one or a big one, people need things printed in various departments and it all can get very confusing at times. In this article, we’ll learn a little more about the various areas related to Printing Services.
Continue reading “Printing Services and Reasons to Use Promotional Products For Your Business”
It’s normal to want to fill your schedule with paid client work. But when you’re just working for clients you’ll lose a lot of what makes you a good freelancer. Things like trying out new technologies or tactics. Taking time to work on things that give you pleasure or are useful for other people, like open source or education. There are a few things I’d recommend you do with time between projects, in-case you haven’t thought of them already.
Continue reading “What to do when you have no freelance work”