In this article we take a look at Why Physical Branding Still Matters in a Digital World.
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Behind the Logo: What It Takes to Grow a Design Business
Design businesses often start with a sketchpad, a laptop, and a passion for aesthetics. But scaling that passion into a thriving, sustainable company takes more than great logos or bold branding ideas. It requires business acumen, systems that support growth, and a deep understanding of what clients value most.
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Brand Awareness Examples: 7 Companies That Dominated Their Market
Ever wondered how some brands become household names while others fade into obscurity? The journey from unknown entity to market leader isn’t just about luck – it’s about masterful brand awareness strategies that capture attention and stick in consumers’ minds.
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Visual Identity Elements: The 7 Core Components Every Brand Needs
Did you know that consistent brand presentation has been shown to increase revenue by up to 33%? Yet surprisingly, many brands struggle to maintain consistency across their visual Identity elements.
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6 Best Ways to Create a Strong Visual Identity for Schools and Universities in 2024
The educational sector is one of the world’s most prominent and rising sectors, with an estimated market of $3,438 billion in 2023 to $3707 billion in 2024, at a compound annual growth rate (CAGR) of 7.8%.
The Power of Personalized Mugs in Effective Brand Promotions
In our super competitive world, companies are always seeking cool ways to get their brand noticed. Despite all the digital hype, don’t forget about the classics like personalized mugs! They’re more than just mugs.
How to Choose the Right Packaging Materials for Products
Choosing the right packaging materials for your products is essential for protecting your products and enhancing your brand image. In this article we look at How to Choose the Right Packaging Materials for Products.
A Guide to Building Brand Cohesion Through Graphic Design
Brand cohesion is essential for building a strong and recognisable brand identity, fostering customer trust and loyalty, and ultimately driving business success.
5 Branding Lessons That We Can Learn From the Tech Giants
A strong brand is the foundation for a successful business. Only then will customers recognize your work, build trust with you over time, and invest in your future.
Brand Identity: Why it Matters & How to Incorporate it in Presentations
We live in a world where companies are built and shut overnight. Yet, the ones that survive the tests of time often have one thing in common- a robust identity. Everything seems perfectly put together, be it their marketing campaigns, sales pitches, new product launches, or even social posts.