Selling your services as a freelancer is probably not the way you want to spend your time. But if you want to do good work you must be good at selling yourself too. It doesn’t have to be difficult if you know what your customers want. In this article, we discuss 5 things freelance clients want to know.
Graphic design—you may think the profession is all about art, but the reality is much different. All professional graphic designers have at least one story about a “hellish” client. Client demands can get in the way of a designer’s creative process, making things complicated. It might be unpleasant, but putting up with difficult clients and delivering as ordered is part of the job. Graphic designers, thus, should master the art of compromise.
No business can exist without a customer base and revenue streams! This is a basic fact of life, however building a loyal customer base can be challenging because few people visit an online store with the intention of purchasing its products or services right away – they have to be persuaded into parting with their hard earned money. However, the task is not impossible, and with the right advice, any business owner can build the customer loyalty programs that will keep his or her business successful for years! These tips are the subject of this article.
Are you currently frustrated because you’re landing low-paying clients? I get it. I was frustrated for years and tried every piece of advice that came my way about how to charge more. From endlessly talking about what’s stopping me, to charging more with every new client, nothing worked consistently.
I would hear things like, “It’s all mindset. You just need the confidence to charge higher prices.” And while that’s true, where does the confidence come from? Do we just need to muster enough to be able to charge more? Or was there something else to it?
It’s normal to want to fill your schedule with paid client work. But when you’re just working for clients you’ll lose a lot of what makes you a good freelancer. Things like trying out new technologies or tactics. Taking time to work on things that give you pleasure or are useful for other people, like open source or education. There are a few things I’d recommend you do with time between projects, in-case you haven’t thought of them already.
A bad client can cost you more than just the time spent dealing with the hassle they create. There are greater risks like not getting paid, or having legal issues. I have a strong gut feeling when dealing with a bad client, and every time I’ve ignored it, it’s ended badly. Over time I learned to recognise the things they did leading up to a bad break-up.