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Fonts & Typeface in Advertising - Why They Matter

Fonts & Typeface in Advertising – Why They Matter?

We have always heard that for proper brand awareness and marketing, you should always come up with worth admiring content that grasps the public’s attention immediately, but do you know the fonts you use in the content has equal importance? In this article, we take a look at Fonts & Typeface in Advertising – Why They Matter?

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The Role of Communication and Visual Identity in Modern Organisations

The Role of Communication and Visual Identity in Modern Organisations

What qualities make an organization one-of-a-kind? Are those employees, products, design, slogan, or mission? The correct answer is — all of them! Corporate or visual identity is the umbrella term for all of these qualities. In this article The Role of Communication and Visual Identity in Modern Organisations.

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