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The Role of Communication and Visual Identity in Modern Organisations

The Role of Communication and Visual Identity in Modern Organisations

What qualities make an organization one-of-a-kind? Are those employees, products, design, slogan, or mission? The correct answer is — all of them! Corporate or visual identity is the umbrella term for all of these qualities. In this article The Role of Communication and Visual Identity in Modern Organisations.

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Why It's Important To Add Visual Elements On Your Website

Why It’s Important To Add Visual Elements On Your Website

People are visual beings. The number of positive responses to videos surpasses the number of people who enjoy reading an excellent article by far. Thus, the more visual content you have on your website, the more people will be enticed to revisit. High-quality content must always find its place on every webpage that wishes to attract visitors and keep them engaged.  In this article we discuss Why It’s Important To Add Visual Elements On Your Website.

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Why Visual Communication Using Doodles is Important in Business and Entrepreneurship

Why Visual Communication Using Doodles is Important in Business and Entrepreneurship

Teachers often criticize a child who doodles in the classroom. Scribbling and doodling in the margins of your notebook were reprimanded earlier. To think about it, images have been processed by humans earlier than writing. Not any more though. The times are changing. It is now that we are realizing the value of doodling on a professional level. It is available in form of excellent logos, brand images and much more.

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The Importance of Visual Identity for Building a Strong Brand

The Importance of Visual Identity for Building a Strong Brand

Making your brand recognizable but, more importantly, distinguishable from your competitors is one of the crucial traits. This is essential in the era where people out there look forward towards capitalizing on product similarity and mistaken corporate identity. More importantly, for a person to make a purchase, they usually need to first get familiar with your brand, not just to see what you have to offer but also to study your policies and learn more about your corporate values. All of this can be achieved through a cunning construction of visual identity. Here are some tips on this topic.

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