Today Designer Spotlight: Penta Cafe Brand Identity Spotlight
Penta Cafe is a modern cafe in the heart of Melbourne, Australia. Pop & Pac studio branded the cafe’s identity with an elegant, feminine aesthetic that counters the dark, monochrome interior design.
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Today: Middletown Cafe Brand Identity Spotlight
Middletown Cafe, a Melbourne establishment, presents a brand identity designed by Pop & Pac that combines modern technique with timeless elegance. The cafe’s tagline, ‘inspired by a duchess’, reveals Kate Middleton as its creative muse.
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The vibrant brand identity for Leap was designed by Mexican studio, Menta Picante. Leap is a new school for developers that offers programming courses for high school students. The ‘Leap system’ aims to nurture learning in a dynamic and visually attractive manner.
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Cioccolato a pastry boutique specialising in custom deserts for those special events. In the last couple of years, auteur pastries has grown considerably, which is why brand and product differentiation have become crucial factors for the success of a business.
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In this article The Logo Creative discusses the topic of Improve The Flow of Your Logo Design Process
Creating a unique visual identity for any brand can be quite a challenge, because there are so many things to factor in. The process is not as simple as throwing your creative juices into the project – that’s just a small fraction of it. Logo design demands a lot more from any graphic designer, and these demands cannot be seen as too overwhelming or over the top. It is what it is, and logo design will always be one challenge that creatives can either miserably fail at, or greatly excel in.
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