A logo defines a company’s brand identity. It is the single most powerful feature that could make or break your brands’ image. A logo makes a company stand out, and in this article, we give you 7 Reasons to Hire a Professional Logo Designer.
When the logo of popular brands redesigns their logo, it comes into notice of the world. In this article, we take a look at Top 10 Best (and worst) Logo Redesigns.
A logo design is one of the most valuable business assets a company has, its a visual identifier and the face of the brand. It was what makes people remember and recognise a brand for what they stand for and their products and services they offer. A logo is such an important element and asset a company has, and in this article, we discuss How to Make Your Logo Design Sell Your Brand.
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How much do you think it costs to create a cool logo? Well, the options can be different – from mere cents to ten-digit amounts or more. In this article, we have collected the Most Expensive Logos In The World, plus hidden a few surprises at the end.
There is a lot of current research related to typography these days. This is a topic of great interest to logo designers. As we all know that logo has been a powerful force for a long time, and it has a big impact on company branding. Join us in this article as we look at Font Psychology and Typography Inspiration in Logo Design.
It wouldn’t be an understatement to say that your company’s logo is the center of attraction for your brand. It is one of the most crucial branding assets that have the capability to either entice or repel your target audience. To put it differently, logo design is the make or break factor that plays importance in placing you at the forefront of your customers. Keeping the significance of the logo in their mind, you need to get your logo design right!. If you don’t, you run the risk of destroying your entire brand persona for which you will pay the price in the long run. In this article, we discuss Why does a Logo Design Fail? Secrets Revealed.
Sagi Haviv is a partner and logo designer at Chermayeff & Geismar & Haviv, this independent New York-based graphic design firm is responsible for many of the most famous logos of all time, including those for Mobil Oil, Chase bank, PBS, NBC, Showtime Networks, NYU, National Geographic, and Barneys New York. The firm most recently designed the new logo for Animal Planet. Check out Sagi’s new online class Designing Brand Symbols: The Principles & Process of Making Logos that Last.
Why would you want an animal logo? Well, for starters you could be in the pet/animal industry obviously. Secondly, you can piggyback on what the animal is able to convey about your company and the brand. If you think about it, even animals are in a way already established brands that represent various values and beliefs. In this article, we have put together The Ultimate Animal Logo Design Guide.
The 1980s was the decade in which we saw rapid growth in the quality of visual forms, especially in multimedia. From this perspective, some of them look quite outdated but in comparison with the 1970s, the development of design, fashion and video content was tremendous. The arrival of the IBM PC and the Macintosh paved the way to the further development of IT-visuals.