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Designing Brand Symbols - The Principles & Process of Making Logos that Last

Designing Brand Symbols: The Principles & Process of Making Logos that Last

Sagi Haviv is a partner and logo designer at Chermayeff & Geismar & Haviv, this independent New York-based graphic design firm is responsible for many of the most famous logos of all time, including those for Mobil Oil, Chase bank, PBS, NBC, Showtime Networks, NYU, National Geographic, and Barneys New York. The firm most recently designed the new logo for Animal Planet. Check out Sagi’s new online class Designing Brand Symbols: The Principles & Process of Making Logos that Last.

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Andrea Pinter Designer Interview

Designer Interview With Andrea Pinter

Designer Interview With Andrea Pinter.

Andrea Pinter has been working as an independent logo and brand identity designer for the past 5 years from the most northern point of Subotica, Serbia. She focuses on logo and brand development, as well as packaging and corporate identity design. Throughout her career, she also helped various companies with other marketing materials such as banner ads, posters, brochures and similar.

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Making Your Logo Creative and Meaningful

Making Your Logo Creative and Meaningful

There are many people out there that think designing a logo is easy, well in their case slapping an icon next to their business name that’s been typed in a ridiculous font is easy but designing a logo that is creative with meaning is much more than that and requires hours, day, weeks and even months of research to fully understand the brand and its visual representation. In this article we discuss Making Your Logo Creative and Meaningful.

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