Creating a good logo isn’t as easy as it seems and often goes beyond putting a brand name inside a box. The company logo is the first thing customers see: it can influence the perception of the people who discover the brand, the decisions a client makes before purchasing and even the attitude a customer has towards a product. Join us in this article as we discuss What Makes a Good Logo? – Tips on Creating a Striking Logo Design.
Whether you’re looking to reach out to a new customer base, rethink your brand values, or expand into international markets in the new year, you might be thinking about freshening up your logo. In this article we caught up with Andrew Dark the director and Co-Owner of Custom Planet. Here he shares his 5 Expert Tips For Redesigning Your Logo in 2020.
When it comes to graphic design books and books for designers and creative individuals I have read hundreds over the years some good, some great but there are some that just stand out the cream of the crop!, books that I have gained so much knowledge and inspiration from that they make my hall of fame or in other words, they are higher up the bookshelf sitting on the thrown overlooking the studio. Let dive in and take a look at the Best Books For Graphic Designers 2019
A logo defines a company’s brand identity. It is the single most powerful feature that could make or break your brands’ image. A logo makes a company stand out, and in this article, we give you 7 Reasons to Hire a Professional Logo Designer.
It wouldn’t be an understatement to say that your company’s logo is the center of attraction for your brand. It is one of the most crucial branding assets that have the capability to either entice or repel your target audience. To put it differently, logo design is the make or break factor that plays importance in placing you at the forefront of your customers. Keeping the significance of the logo in their mind, you need to get your logo design right!. If you don’t, you run the risk of destroying your entire brand persona for which you will pay the price in the long run. In this article, we discuss Why does a Logo Design Fail? Secrets Revealed.
Were you ever transfixed by a logo? How you can’t tell whether the colors of the ABC network for a peacock or a fan. When you’re not sure if the logo for the World Wildlife Fund actually looks like a panda or if it’s another creature. Or when you’re too confused as to why Adidas has three stripes represented in their logo and the reason behind it. Such icons and imagery have stood the test of time, and the mere fact that their description alone can conjure up the ideas of what they represent are testaments to the genius of those who created them. In this article we take a look at some Famous Logo Designers and Their Distinctive Style
I get a lot of designers asking me – “is it important to sketch and draw logos in a sketchbook as I’m not very good at drawing?”. In this article we dig deep into the Logo Design Sketchbook, Documenting The Process
Choosing a logo for your startup Business means finding the core and principals of your business. It’s a chance to show your business’ identity and business values in a way that is straightforward and expressive.
In this article The Logo Creative discusses the topic of Improve The Flow of Your Logo Design Process
Creating a unique visual identity for any brand can be quite a challenge, because there are so many things to factor in. The process is not as simple as throwing your creative juices into the project – that’s just a small fraction of it. Logo design demands a lot more from any graphic designer, and these demands cannot be seen as too overwhelming or over the top. It is what it is, and logo design will always be one challenge that creatives can either miserably fail at, or greatly excel in.