In this article we will be discussing something that allot of websites out there are missing and that is the Importance of Website Branding
The goal of a website is to represent a company, sell the company’s products, attract more visitors, generate more business leads, promote more sales of company’s products and services and ultimately, help gain more return on investment. To do so, a company should have a consistent brand message that cuts through the clutter and builds loyalty and trust with the customer.
Continue reading “Importance of Website Branding”
Start-ups don’t have it easy. You have to hurdle finance management, business modelling and product development. And even then, there are plenty more challenges to come. One of the biggest tests facing start-ups is gaining a share of the existing market.
This is especially difficult for tech start-ups, who are entering a market that has become heavily saturated over the past decade. But it isn’t impossible, especially if your brand stands out from the crowd. Ready to find out more? Read on for our tips to successfully branding your tech start-up.
Continue reading “Dare to be Different: Branding for New Tech Ventures”
Today’s designer interview is with Jacob Cass who is a Graphic designer and founder of JUST™ Creative a design studio and wonderful graphic design blog resource for designers. The business specialises in corporate identity (Logo) and branding design as of March 2015 Jacob is travelling the world while freelancing and i must say that must be amazing!
Continue reading “Designer Interview With Jacob Cass”
In this article were taking a look at something different but certainly unique and very creative i found this while browsing online and been a fan of Marvel and DC super heroes especially the films i just had to share this even though its photography and not really design i feel its worth a spotlight. Marvel Super Heroes Brought To Life In Stunning Pictures By Japanese Photographer
Continue reading “Marvel Super Heroes Brought To Life In Stunning Pictures By Japanese Photographer”
In this article The Logo Creative spolights a design project – Sharpen.design Generator: The Random Graphic Design Challenge
Continue reading “Sharpen.design Generator: The Random Graphic Design Challenge”
In this article The Logo Creative looks at some really nice branding and packaging design i stumbled across – Blend Packaging Design by Siegenthaler &Cob We tweeted about this earlier this month and it got some good likes and re-tweets so it’s definitely worth its own featured post for design inspiration and a job well done and the fact that i personally as McDonald’s would say “Im Lovin it!”
Continue reading “Blend Packaging Design by Siegenthaler &Cob”
In this article and Designer Spotlight The Logo Creative takes a look at Brand Mix Illustrations By Mike Stefanini at Atomike Studio who is a french illustrator and Graphic Designer and with his project Atomike Studio he has uniquely designed a bunch of illustrations that question consumer habits Logos are indeed drawn on products which are totally different from the real one. A Coca-Cola can therefore sees its paint ornamented with a Nike logo, a toothpaste tube is decorated with an Adidas sign, and samewith Pepsi, Heinz, Starbucks and McDonald’s. An original way to convey the therapeutic aspect of Netflix or the addictive one of some fast-food restaurants?
Continue reading “Brand Mix Illustrations By Mike Stefanini at Atomike Studio”
In this article The Logo Creative looks at the tool created by Jessica Hische that helps designers Say “No” To Free and Low-Budget Logo Design Work
Working for free is a debated area in the design industry from well established design agencies to self employed freelance graphic designers looking to get their foot in the door and it can be hard to work out if providing your services is for a worthwhile course or your been taken advantage of.
Continue reading “Say “No” To Free and Low-Budget Logo Design Work”
In this article The Logo Creative looks at Aaron Draplin – Logo Design The Draplin Way
Aaron Draplin is one of my biggest idols in Logo Design and not just because of the work he produces, He is one colourful character just like his book he recently wrote which is also a really good read but that’s a different story and i’ll include a link to it at the end of this article.
Continue reading “Aaron Draplin – Logo Design The Draplin Way”
We all ask the question of How To Price Logo Design Services and to be honest there is no right or wrong answer, some charge by the hour others have flat rate packages and others work with the clients budget and at the end of the day its all about the value it provides that client but you need to make sure your not undervaluing yourself and your getting paid what your worth.
Continue reading “How To Price Logo Design Services”