In this article we take a look at video presented by Chris Do & Ben Burns from The Futur Youtube Channel, a very interesting watch.
How To Charge More For Logo Design when I’m stuck at a low rate? What’s the difference between logos that cost 10 or 100 times more? Step one, learn the craft of designing better logos even if your self taught.
Ben Burns hot tips that was not covered during the show:
1. Get off aggregator sites. Period. It’s tough. It’s scary but you have to do it. Work will come when you start creating space to look for it.
2. Know what you’re worth. Research standard pricing practices in your area. AIGA is a good resource to start.
3. Find/Get permission to charge what you need to charge. Find a mentor who can validate that your work is good enough.
Part two of the video can be found below it goes into more detail about training, learning and positioning yourself within the industry, Chris also explains about the quality and refinements that go into a well designed logo that will earn you the better clients and the bigger budgets.
Also published on Medium.
