To capture a brands personality and make it stand out above the competition it needs an eye-catching logo that is not only representative but also identifiably unique, memorable, adaptable and timeless. In this article, we take a look at The Art of Logo Design
Tag: Brand
5 Tips to Improve your Brand Communication
Marketing has become more collaborative today with marketers shifting to marketing together with consumers. The rise of social media has made this possible.
As a marketer you want consumers to be excited about your products or services and talk to others about them. For this to happen, you need to have an authentic brand voice and a relationship with your audience built on trust. Here are five tips to help you improve your brand communication.
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History and Analysis of Successful Logos
In this article, we take a look at the history and analysis of successful logos and to understand what makes a great logo great, tips on how to make great logos.
Michael Cherkashin is an award-winning Graphic Designer and Creative Director. In this article he shares his thoughts on logo design and how anyone can implement these practices to have a great logo for generations to last:
Strategize Your Way To Get More Consulting Clients!
The business consultancy industry is at it’s peak. In the United Kingdom, the consulting industry has an estimated value of £9 billion, and the potential to earn big from working as a consultant is undoubtedly high. So it’s no wonder that more and more people want to jump on the wagon and grab this one big opportunity to financial freedom.
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10 Examples of Powerful Global Branding
Global Branding is not just translating your website to different languages and creating a few ads for the international market. If you want to succeed to such an extent that your company is not just another name in the business but a brand that is associated with high-quality service and positive experience you need to do more. In this article, we take a look at 10 Examples of Powerful Global Branding.
From Logo Design Trends To Styles What’s Here To Stay In 2019
Designing a logo based on the current trends in logo design is never the way to go. Don’t ever design or redesign a logo to incorporate these latest trends just because everyone is talking about them as trends come and go they may fizzle out within a matter of months and my advice is to know what people are talking about and be aware of what’s happening but don’t follow logo design trends just because you think its the right thing to do because its not.
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Rebrand vs Brand Refresh vs Redesign: 4 Signs That You Need to Update Your Logo
Branding is crucial for both well-established companies and young startups. Your company’s brand is more than distinctive colours and logo, it reflects the values of your business and represents an image your consumers can relate to. When consumers associate certain values and principles with your brand, it gains influence and attracts new customers, while also increasing loyalty and engagement among the existing ones. In this article we discuss Rebrand vs Brand Refresh vs Redesign: 4 Signs That You Need to Update Your Logo
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Slack Brand Spotlight
As many freelancers and agency workers know, Slack is the go-to platform for live business chat and tools. It is the best way of collaborating with colleagues from other countries and time zones. It was originally used as an internal piece of software used in the development of a video game. The game didn’t see the light of day, but the tools used have now become what we know as Slack.
Why Typography is important in branding
Typography is a critical part of the design, but unfortunately, it is not always well planned out. You can create excellent exemplification, pictures, and other graphic content but if the typography of your design is not good on your products, it could easily turn off potential buyers of your products and services In this article we discuss Why Typography is important in branding.
Finding the Perfect Influencer for Your Brand
We’ve all been there.
After weeks of developing and promoting your website’s content, you’re still staring at a bunch of disappointing sales reports.
Don’t blame yourself.
In the world of online businesses, a solid product isn’t enough to win customers anymore. You also need to cultivate your brand’s authority in order to cut through the competition and build buyer confidence.
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