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Font Psychology and Typography Inspiration in Logo Design

Font Psychology and Typography Inspiration in Logo Design

There is a lot of current research related to typography these days. This is a topic of great interest to logo designers. As we all know that logo has been a powerful force for a long time, and it has a big impact on company branding. Join us in this article as we look at Font Psychology and Typography Inspiration in Logo Design.

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Purchasing Psychology: How Big Brands Make Us Buy Their Products

Purchasing Psychology: How Big Brands Make Us Buy Their Products

When it comes to buying products, companies have gone beyond conventional marketing practices to understand how the minds of consumers work, to achieve very high sales. This trend leads to what is known as behavioral economics. In this article, we discuss Purchasing Psychology: How Big Brands Make Us Buy Their Products

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Design Psychology: 7 Useful Tips to Cater to Client’s Preferences

Graphic design has become one of the most important marketing tools of today. The success of it depends greatly on the audience and how people respond to it. With that in mind, we can say with certainty that graphic design is more than an investment in time or money – it is a personalized approach that focuses on the audience.

To create a design that stands out and meets the eye of the person looking at it, you need to look at and study design psychology. The preferences of the clients are the key to success and these seven tips will help you get it right.

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Colour Theory, Meanings and Associated Words

Colour Theory, Meanings, Associated Words

Due to a popular tweet of mime The Logo Creative is going to look at Colour Theory, Meanings, Associated Words and we will also dive in and and learn about basic colour theory. Below is the tweet i sent out back in January and it one of my most popular tweets gaining quite a few likes and re-tweets so i thought i would make an article about Colour Theory, Meanings, Associated Words. The video at the end of the article is also really good its simple but very informative.

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