Logo books are great, we all know that. In most cases, the books feature logos which were created for companies or organizations. In rare occasions you can find a book that’s different from all others, though. A book that is not about company logos, but about logos from places most of us love to be at. Art Symbols (1992) by Paul Ibou is one of them.
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Col Gray is a graphic & brand designer whose passion for branding is as big as his beard! He is the owner and head honcho of Pixels Ink design studio in Dundee.
The question of how much does logo design cost has been debated by both clients and designers alike for decades. In recent history, the cost of popular brand logo designs has ranged from zero to millions. However, the more important issue everyone should be considering is the value logo design offers a business. It may be hard to agree on a universal monetary value for professional logo design. Yet, there are several benefits that make it a worthwhile investment. Logo design is not a commodity after all, despite what all those online logo makers are trying to do. Below are 4 benefits of professional logo design.
It’s normal to want to fill your schedule with paid client work. But when you’re just working for clients you’ll lose a lot of what makes you a good freelancer. Things like trying out new technologies or tactics. Taking time to work on things that give you pleasure or are useful for other people, like open source or education. There are a few things I’d recommend you do with time between projects, in-case you haven’t thought of them already.
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What a great class for you to checkout here: Layouts for Lettering With Jon Contino: Hierarchy, Composition, and Type Systems it’s quite intense and not you average skillshare course but you will defiantly learn a allot.
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How do you wrap your mind around the return on investment, ROI, of a Naming Project? The exact value of a productive brand name is impossible to calculate. There are far too many variables involved to run any true and accurate A/B testing. Therefore, the logic behind investing in a great name for your company, brand, product, app, etc., has always been a bit nebulous. However, many marketers and entrepreneurs intuitively grasp the power of a great name based on the simple fact that your name is the most used aspect of your brand, and the cornerstone of your communication. At the end of the day, your business name is a priceless asset.
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Today Designer Spotlight: Helseutvalget Brand Identity Spotlight
The Health Committee has updated visual identity, website, and printed material, following a need to collect all of its offers under the same profile.
Today a Designer Interview with Kay Dee a full-time freelance graphic and web designer. She is the founder of KD Branding, a full-service graphic design studio in Austin, Texas. Kay Dee specialises in creative logos and websites for small to medium sized businesses that will capture consumer attention.
I get a lot of designers asking me – “is it important to sketch and draw logos in a sketchbook as I’m not very good at drawing?”. In this article we dig deep into the Logo Design Sketchbook, Documenting The Process
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The time is coming to start thinking about the trends of logos, colors, and branding in general for 2018. So, today we will share everything you need to know about this subject, as it is for us a tradition every year. In this article, we take a look at some Logo Design Trends That Happened in 2018.
