Logo books are great, we all know that. In most cases, the books feature logos which were created for companies or organizations. In rare occasions you can find a book that’s different from all others, though. A book that is not about company logos, but about logos from places most of us love to be at. Art Symbols (1992) by Paul Ibou is one of them.
The question of how much does logo design cost has been debated by both clients and designers alike for decades. In recent history, the cost of popular brand logo designs has ranged from zero to millions. However, the more important issue everyone should be considering is the value logo design offers a business. It may be hard to agree on a universal monetary value for professional logo design. Yet, there are several benefits that make it a worthwhile investment. Logo design is not a commodity after all, despite what all those online logo makers are trying to do. Below are 4 benefits of professional logo design.
It’s normal to want to fill your schedule with paid client work. But when you’re just working for clients you’ll lose a lot of what makes you a good freelancer. Things like trying out new technologies or tactics. Taking time to work on things that give you pleasure or are useful for other people, like open source or education. There are a few things I’d recommend you do with time between projects, in-case you haven’t thought of them already.
What a great class for you to checkout here: Layouts for Lettering With Jon Contino: Hierarchy, Composition, and Type Systems it’s quite intense and not you average skillshare course but you will defiantly learn a allot.
Today Designer Spotlight: Helseutvalget Brand Identity Spotlight
The Health Committee has updated visual identity, website, and printed material, following a need to collect all of its offers under the same profile.
I get a lot of designers asking me – “is it important to sketch and draw logos in a sketchbook as I’m not very good at drawing?”. In this article we dig deep into the Logo Design Sketchbook, Documenting The Process
Today a Designer Interview With Jacob Boghosian who is the designer of the Netflix Stranger Things Logo a popular series on Netflix Jacob Boghosian is an art director and graphic/motion designer based in Los Angeles, California.
Let’s start by acknowledging that branding is essential for any business endeavor or professional individual who want to build up a personal reputation. There’s a certain link between a successful business and a strong and powerful branding and this is why you should always treat this part of your marketing strategy with the utmost attention.
Today we’re going to discuss logo and brand guidelines.
Have you ever seen a company’s logo which has been stretched and squeezed it doesn’t look the best does it. Now imagine if that was your logo and you’d spent time and effort to get the perfect design and the perfect brand identity for your business or your service or your product and then you hand it over to someone. They take it the put it in an advert and they squash it to make it fit I can imagine it’s not going to make you happy.
Today Designer Spotlight: Yii Brand Identity Spotlight